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The Truth About Vienna’s Temptress Croissants

In Vienna, one might observe an intriguing phenomenon: women adorned in traditional costumes, presenting baskets of freshly baked croissants to passers-by. Known as ‘temptress croissants,’ these figures embody a unique blend of culinary tradition and historical significance. Their presence reflects a long and often debated history within the city, highlighting both the allure of Viennese culture and the evolving narratives surrounding food and identity in urban spaces.

The origin of the temptress croissants had an attractive story.

The origin of the temptress croissants dates back to the 17th century, when Vienna was besieged by the Ottoman Empire. According to legend, a baker named Franz Georg Kolschitzky was the first to discover the enemy’s tunnel under the city walls, and alerted the defenders. As a reward, he received the coffee beans left behind by the fleeing Turks, and opened the first coffee house in Vienna. He also invented the croissant, a pastry shaped like a crescent moon, the symbol of the Ottoman Empire, to celebrate the victory.

However, not everyone was happy with Kolschitzky’s success. Some of his competitors accused him of being a spy for the Turks, and spread rumors that he had seduced many women with his croissants. They hired women to dress up like him and sell croissants on the streets, hoping to ruin his reputation. The plan backfired, as the croissants became even more popular, and the women earned the nickname of ‘temptresses’.

Today, the temptress croissants are a tourist attraction, and a source of income for many local women. They usually sell their croissants for one euro each, and sometimes offer free samples. Some of them claim to be descendants of Kolschitzky, and tell stories about his heroic deeds. Others are more honest, and admit that they are just doing it for fun or for extra cash.

But are the temptress croissants worth trying? That depends on your taste and expectations. Some travelers rave about the flaky, buttery, and delicious croissants, and enjoy the interaction with the friendly vendors. Others complain about the dry, stale, and overpriced croissants, and feel annoyed by the aggressive sales tactics. Some even suspect that the croissants are a scam, and that the women are working for a mafia or a cult.

Cappuccino by Croissant on Ground
Photo by Valeriia Miller on Pexels

They are a part of Vienna’s history and folklore, but also a modern phenomenon and a marketing gimmick.

The truth is, there is no definitive answer to the question of whether the temptress croissants are a cultural thing or a mini scam. They are both, and neither. They are a part of Vienna’s history and folklore, but also a modern phenomenon and a marketing gimmick. They are a way to experience the city’s charm and hospitality, but also a potential trap for unsuspecting tourists. They are a unique and memorable souvenir, but also a common and ordinary pastry.

Brown Bread on White Ceramic Plate
Photo by reneereneee on Pexels

When encountering the allure of croissants, it’s essential to approach with both curiosity and caution. Engaging with the person offering the croissant can lead to intriguing conversations and potential new friendships. However, one should always feel empowered to decline any offers, whether to purchase or accept for free. Furthermore, if you choose to indulge in a croissant, manage your expectations; appreciate it as a delightful embodiment of Vienna’s rich culinary heritage, without ascribing excessive significance to the experience.

Related posts:
The 37 best croissants in Vienna – Wanderlog
9 French bakery spots in Vienna where to get … – Vienna Würstelstand
CRO Croissants and Coffee | CRO | Lugeck 3, Vienna, Austria


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