Jeep’s Strategic Shift: Gas-Only Wranglers Disappear from Dealers in 14 States

In a bold move that reflects the shifting landscape of the automotive industry, Jeep has decided to remove gas-only Wrangler models from dealership lots in 14 states. This strategic decision by Stellantis, Jeep’s parent company, aligns with the stringent emissions requirements set by the California Air Resources Board (CARB). As a result, customers in these states will now need to place special orders if they wish to purchase a gasoline-only Wrangler.

The 14 states affected by this decision include California, Colorado, Connecticut, Delaware, Maine, Maryland, Massachusetts, New Jersey, New York, Oregon, Pennsylvania, Rhode Island, Vermont, and Washington. These states, along with the District of Columbia, have adopted CARB’s emissions standards, which are more rigorous than federal guidelines. Stellantis has responded by prioritizing the allocation of the Wrangler 4xe plug-in hybrid electric vehicle (PHEV) to these regions.

The Wrangler 4xe is a popular choice among consumers, offering a unique blend of electric and gasoline power. It can travel approximately 20 miles on battery power alone and boasts more horsepower than most gas-powered Wrangler models. This makes it an attractive option for those looking to reduce their carbon footprint while still enjoying the rugged capabilities of a Jeep.

In contrast, states like Texas, which do not follow CARB’s guidelines, continue to have gas-only Wranglers readily available on dealer lots. In these non-CARB states, the Wrangler 4xe is a custom-order model, reflecting the differing market demands and regulatory environments across the country.

The decision to limit the availability of gas-only Wranglers in CARB states is part of Stellantis’ broader strategy to comply with varying emissions standards. While some automakers have negotiated agreements with CARB states to meet standards with their nationwide average, Stellantis was formed too late to join such agreements. As a result, the company is adjusting vehicle allocations to ensure compliance with the different standards in California-aligned states.

This shift in strategy has significant implications for dealerships and consumers alike. Dealers in CARB states may face challenges as customers cross state lines to purchase gasoline vehicles from neighboring regions. However, many dealers have adapted by training their sales teams to highlight the benefits of the 4xe models, which offer both performance enhancements and fuel savings.

Despite the challenges, this move by Stellantis is a clear indication of the industry’s transition towards electrification. As the CARB rules call for zero-emission vehicles and plug-in hybrids to make up a significant portion of sales by 2026, automakers are preparing for a future where electric vehicles play a central role.

For consumers, the option to order a gas-only Wrangler remains, but it requires planning and patience. As the automotive landscape continues to evolve, buyers will need to navigate these changes and consider the benefits of hybrid and electric models. Stellantis’ decision may well be a precursor to similar moves by other automakers as they adapt to new emissions standards and consumer preferences.

The removal of gas-only Wranglers from dealer lots in these 14 states is more than just a logistical shift; it’s a reflection of the broader changes sweeping through the automotive industry. As we move towards a more sustainable future, the choices available to consumers will continue to evolve, offering new opportunities and challenges along the way.

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